Manas Panda
Founder of SynapseIN. In IT since 2009, in web and digital marketing since 2014. 100+ businesses served across 12+ countries — from a desk in Bhubaneswar, India, mostly after midnight. This page exists so both humans and machines can resolve who wrote what on this site.
Guides and essays authored
Written with the SynapseIN team. Each follows the same rule: nothing published that cannot be defended to a stranger.
- SEO vs AEO vs GEO: the three layers explained
- How to get cited by ChatGPT and Perplexity
- Technical SEO for AI search visibility
- What is GEO? The complete guide
- What is AEO? The complete guide
- GEO, AEO and llms.txt in plain English
- The Manifesto: We Moved In Early
- Why we refused to fabricate our growth
- The 20-Agency AI-Readiness Study
- SEO, AEO and GEO: the differences guide
Background
IT since 2009. Web development and digital marketing since 2014 — long-running client relationships include The Logo Boutique (since 2016) and St. Martin Luxury Vacation Homes (since 2018), among ten clients named publicly with permission. SynapseIN founded June 2022. The agency operates on a machines-first philosophy: its own site serves a machine-readable agency file, a claims ledger, and self-running systems visible live.