Content Briefs: pages designed to be cited.
AI-citation-ready page briefs: title, H1, section structure, FAQs, internal links, schema and CTA guidance - everything a writer needs to build a page machines can quote.
What you get
- Complete brief per page: title, H1, headings, question set, answer placement, schema spec, internal links, CTA
- Built from real query and buyer-psychology research - not keyword-tool guesswork alone
- Works with your writers or ours - the structure travels
How it works — simply
- We research: the questions and intent the page must satisfy
- We specify: the full structure - headings to schema - in one document
- You publish: with confidence that the machine layer is right by construction
Who this is for
Teams with writing capacity but structural uncertainty, agencies white-labeling our machine layer, and any business tired of publishing content that machines ignore.
Questions people ask
Why do briefs matter if the writing is good?
Because engines judge structure before prose: where answers sit, whether schema matches, how headings map to questions. Good writing in a bad structure loses to average writing in a citable one - our briefs fix the structure side.
Do you also write the content?
Yes when wanted - founder-led drafting with the same honesty rules as our own site. But briefs alone work: many clients keep their writers and just adopt the structure.
How many briefs do I need?
Fewer than you think: a tight cluster - one hub, five to eight spokes answering real questions - typically outperforms scattered publishing. We map the cluster first, then brief it.